Tabletop Town Auto Accidents: “Live and Let Live” 1947 Aetna Casualty & Surety Company

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“Set in a toy tabletop town, this film uses brightly colored model cars and trucks to demonstrate a range of driving safety scenarios. The number of near-misses and accidents would make for an extremely violent film if real vehicles and people were used, but the models keep the feeling of mayhem at a distance. An unusual example of a rich tradition within the safety film genre: the tabletop model…

Demonstrates causes and effects of such unsafe driving practices as passing on a curve, driving after drinking, following too closely, and speeding.
Lots of near misses.

Model cars involved in several different accident scenarios. Good shot of model intersection with cars passing through. All stop-motion animation. Drunk driver sequence with yellow car. Railroad freight train hits car.
Danger Lurks Safety”

Public domain film from the Prelinger Archive, slightly cropped to remove uneven edges, with the aspect ratio corrected, and mild video noise reduction applied.
The soundtrack was also processed with volume normalization, noise reduction, clipping reduction, and/or equalization (the resulting sound, though not perfect, is far less noisy than the original).

http://creativecommons.org/licenses/by-sa/3.0/

http://en.wikipedia.org/wiki/Aetna

Aetna, Inc. /ˈɛtnə/ is an American managed health care company, providing a range of traditional and consumer directed health care insurance products and related services, including medical, pharmaceutical, dental, behavioral health, group life, long-term care, and disability plans, and medical management capabilities. Aetna is a member of the Fortune 100…

History

Aetna is the direct descendant of Aetna (Fire) Insurance Company, of Hartford, Connecticut. The name was meant to invoke Mount Etna, at the time Europe’s most active volcano.

Timeline
1810s

1819 Henry Leavitt Ellsworth, Yale graduate and attorney, becomes second president of Aetna (Fire) Insurance Company, succeeding Thomas K. Brace. Ellsworth, who later became the first U. S. Patent Commissioner, served as Aetna’s president for two years until 1821, when he resigned, but Ellsworth continued as a director for another 16 years. Ellsworth’s brother, William Wolcott Ellsworth, also served as a director, as well as the company’s first General Counsel.

1850s
The Aetna building in Hartford

- 1850 Aetna began operation of an Annuity Fund to sell life insurance, choosing Hartford, Connecticut judge Eliphalet Adams Bulkeley, who was a general counsel to the company and on its board of directors, to head it. At the time, some church leaders and others believed life insurance was sinful.
– 1853 The Annuity department separated from Aetna Insurance to be incorporated as the Aetna Life Insurance Company, with Eliphalet Bulkeley as president.
– 1854 Aetna hired its first full-time employee, Thomas O. Enders, later to become company president.
– 1857 Aetna moved to new offices on Hungerford and Cone Streets in Hartford. The Panic of 1857 struck Hartford and the nation, causing the closing of all but one bank and many other businesses. Eliphalet Bulkeley blocked a move to liquidate the company during the economic downturn.
– The Aetna Insurance Company issued life insurance policies on an undetermined number of African-American slaves, naming their owners as beneficiaries.

1860s

- 1861 Aetna began offering participating life insurance policies which paid dividends to policyholders…
– 1865 By 1864 Aetna had increased its volume of business by 600% over 1861 and its annual premium income ninefold, exceeding one million dollars…
– 1867 Company income rose from $78,000 in 1861 to $5,129,000 by 1867. Aetna moved to its third home office at 670 Main Street, Hartford. By 1924, Aetna had 94 million dollars, 43% of its assets, invested in farm mortgages.
– 1868 Aetna altered its business practices, hiring its first actuary and abandoning the half-note premium system in favor of an all-cash premium plan…

1910s

- 1910 Under the management of E. E. Cammack, Aetna began using Hollerith punched cards machines for tabulating and hired 35 women to input mortality statistics on keypunch machines, the company’s first female home office clerks.
– 1911 Aetna began its first national advertising campaign. The same year, Aetna formed a bond department to market fidelity and surety coverages.
– 1912 Aetna introduced the first combination automobile policy, with several separate types of coverage combined into one contract. Several Aetna insureds were killed on the RMS Titanic…

1913 Aetna formed its second affiliate, the Automobile Insurance Company, to write fire insurance on cars. This soon expanded to include windstorm, tornado, leasehold, and ocean and inland marine insurance. Aetna formed a Group department to sell group life insurance, one of the first insurers to do so; the first step towards Aetna’s current health care business…

Comments

Eduards Jašs says:
Alfons Llana says:

What a nice layout and a terrific way to learn about safety. I also liked
the amount of writing information the video comes with. Thank you very much
for uploading. I enjoyed every second.

cboal1 says:

LOVED the old, toy cars ! Great film! Thanks, ‘Jeff ! ‘Zahc’

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